Running a live game at scale is part art, part science—and today’s players expect both. In this episode of Game Changers: The Future of Play, host Toni Callahan and the podcast team sit down with Tomer Zeevi, Director of Product Performance at Scopely working on Monopoly Go!, to go behind the scenes. With over a decade of experience across mobile and online gaming, Tomer shares how data, monetization strategy, and rapid decision-making come together to keep live games performing in an increasingly competitive market.
From optimizing product performance to adapting fast when things don’t go as planned, this conversation digs into the real challenges of running live games at massive scale. Tomer breaks down key trends shaping mobile gaming today, offers actionable lessons studios can apply immediately, and reflects on the skills game leaders will need in the years ahead. The episode wraps with a high-energy rapid-fire round packed with personal insights and industry takes—making this a must-listen for anyone building, operating, or scaling games in the modern era.